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We have always operated free from any affiliation or partnership with sportsbooks, which, since state-by-state approval of sports betting, are gradually controlling larger percentages of the sports betting information and selections that enter the market. Many of our competitors – on TV, radio, and online — partner with sportsbooks, refer their viewers, listeners and readers to the sportsbook as customers, then receive commissions on their followers’ losses with the sportsbook, presumably from the selections made by handicapping company in an egregious conflict of interest. They have a greater incentive to promote volume betting than to pick winners.